Corporate Social Responsibility
"Nari Shakti Se Rashtra Shakti" — Women's Strength is National Strength
Dedicated to Smt. Vandana Tiwari — Mother, Inspiration, and the Living Symbol of Women's Knowledge in Rural India
Our CSR Policy
Version 1.0 — 2025 | Issued by Syncro Line Exim Pvt. Ltd. (PAYAGPURE Brand) | Approved by Tushar Tiwari, MD
Preamble & Philosophy
PAYAGPURE was born from a woman's hands. Smt. Vandana Tiwari — mother of our founder Tushar Tiwari — spent decades making ghee the traditional Bilona way in the village of Payagpur, Uttar Pradesh. Her knowledge, her patience, and her daily ritual became the foundation of an entire brand.
Yet like millions of women across rural India, Vandana ji received no recognition, no income, and no formal acknowledgement for the knowledge and labour she contributed every single day. This is the injustice that PAYAGPURE was founded to correct — not just for one mother, but for every woman like her.
At Syncro Line Exim Pvt. Ltd., we believe that a business which profits from a tradition kept alive by women has a moral obligation to give back to those women and the communities they represent. Our CSR model is therefore not a legal formality — it is the beating heart of our brand identity.
Our CSR Philosophy in Three Words
- INSPIRE — Honour the women whose knowledge built us. Make their contribution visible, valued, and rewarded.
- EMPOWER — Build skills, livelihoods, and enterprises that give rural women economic independence and dignity.
- SCALE — Create a replicable model that transforms not just PAYAGPURE's village, but the region, the state, and the nation.
Legal Framework & Applicability
This CSR Policy has been formulated in accordance with Section 135 of the Companies Act, 2013 and the Companies (CSR Policy) Rules, 2014. Until the mandatory threshold is met, PAYAGPURE adopts a Voluntary CSR Model that scales with revenue.
Governing Legal Framework
| Law / Policy | Relevance to PAYAGPURE CSR |
|---|---|
| Companies Act, 2013 — Sec 135 | Mandatory CSR framework. PAYAGPURE adopts voluntarily ahead of threshold. |
| Schedule VII — CSR Activities | Women empowerment, education, livelihood, rural development, healthcare — all covered in this policy. |
| National Policy for Women (2016) | Aligns with Government of India's framework for women's social, economic and political empowerment. |
| UN SDG Goals 1, 2, 4, 5, 8, 10 | No Poverty, Zero Hunger, Quality Education, Gender Equality, Decent Work, Reduced Inequality — all addressed. |
| Beti Bachao Beti Padhao Scheme | Girl child education support aligns with national scheme — enables collaboration with govt. programmes. |
| NRLM / DAY-NRLM (SHGs) | National Rural Livelihood Mission — PAYAGPURE SHG programme complements and extends this national effort. |
| MUDRA Scheme Linkage | Micro-enterprise loan support links to Pradhan Mantri MUDRA Yojana for micro-entrepreneurs. |
CSR Budget Model — Revenue-Linked Scaling
| Business Phase | Annual Revenue (Target) | CSR Budget | Focus Area |
|---|---|---|---|
| Phase 1 (2025–26) | Up to Rs.25 Lakhs | 1% of Revenue | Skill training + SHG formation in Payagpur village |
| Phase 2 (2026–27) | Rs.25–75 Lakhs | 1.5% of Revenue | Expand to 5 villages + girl child scholarships |
| Phase 3 (2027–28) | Rs.75 Lakhs–1 Crore | 2% of Revenue | Full cooperative launch + health camps + micro-loans |
| Phase 4 (2028+) | Rs.1 Crore+ | 2% of Net Profit (statutory) | Pan-district programme, documented impact report |
Our Women Empowerment Framework — 6 Programmes
PAYAGPURE's CSR model is built around six interconnected programmes, each designed to address a specific barrier that prevents rural women in Uttar Pradesh from achieving economic independence and social dignity.
Kaushal Devi — Skill Training Programme
Empowering village women with the ancient skill of Bilona ghee-making as a dignified, paid livelihood
Quarterly 3-day residential training workshops for women aged 18–55 from Payagpur and 5 neighbouring villages. Curriculum covers A2 cow identification, milk quality testing, curd setting, Bilona churning, slow simmering, quality inspection, glass jar packaging, and food safety hygiene.
- Each workshop trains 20–25 women at PAYAGPURE's production facility
- Trained by master trainers — experienced village women with 10+ years of Bilona practice
- Graduates receive a PAYAGPURE Skill Certificate — employment priority in our production unit
- Top graduates offered paid employment or supported to start their own micro ghee enterprise
Sakhi Mandal — Women's Self-Help Groups (SHGs)
Building collective strength through organised women's groups that save, borrow, and grow together
Formation of PAYAGPURE-supported SHGs with 10–15 women per group from the same village. Regular weekly meetings covering savings habits, financial literacy, and group governance.
- Each SHG member saves Rs.100–500/month — pooled into a group corpus
- PAYAGPURE contributes a seed fund of Rs.5,000–10,000 per newly formed SHG
- Linkage to nationalised banks and DAY-NRLM for government support and recognition
- Target: 10 Active SHGs by 2027, covering 120–150 women across 5 villages
Beti Padhao Scholarship Programme
Because every girl who stays in school is a woman who will never need to be rescued from poverty
Annual PAYAGPURE Beti Scholarship awarded to girls from BPL or agricultural families with academic attendance above 80%. School supply kits provided at the start of every academic year.
- Scholarship value: Rs.2,000–5,000 per year per girl (scaled up in Phase 3)
- Awareness campaigns targeting parents on the economic value of educating daughters
- Partnership with Anganwadi centres and government schools to identify at-risk girl children
- Target: 50 girl child scholarships annually by Year 3
Swasth Nari — Women's Health Programme
A healthy woman is the foundation of a healthy family, village, and nation
Quarterly Swasth Nari Health Camps in Payagpur and partner villages offering free health check-ups, haemoglobin testing, blood pressure, BMI, and general health screening for women.
- Nutrition awareness: role of A2 ghee, traditional foods, iron-rich diets, and breastfeeding
- Distribution of iron and folic acid supplements to anaemic women (with ASHA workers)
- Menstrual hygiene awareness + distribution of sanitary products for adolescent girls
- PAYAGPURE Poshan Kit: A2 ghee sample, nutritional guide, health checklist — for pregnant and lactating women
- Target: Reach 500 women with health services annually by Year 3
Udyam Shakti — Women's Micro-Enterprise Fund
Turning women from workers into owners — because ownership is the deepest form of empowerment
PAYAGPURE Udyam Fund: an internal revolving loan fund of Rs.2–5 Lakhs (built over 3 years) for micro-enterprise loans to women in food processing, ghee making, spice grinding, or related agri-food businesses.
| Category | Loan Amount | Interest | Repayment |
|---|---|---|---|
| Starter Loan | Rs.10,000–20,000 | Zero (Year 1) | 12 monthly instalments |
| Growth Loan | Rs.20,000–50,000 | 3% simple | 18 monthly instalments |
| MUDRA Linkage | Up to Rs.1 Lakh | As per MUDRA | As per MUDRA scheme |
- Market linkage: women micro-enterprises offered guaranteed buyback at fair prices by PAYAGPURE
- Digital onboarding: products listed on PAYAGPURE's website as 'Village Producer Partners'
Gau Mata Producer Cooperative
When women own the cows, they own the supply chain — and the future
Establishment of a women-owned A2 milk and ghee cooperative in eastern Uttar Pradesh — where women farmers who own indigenous cows collectively supply, process, and co-brand their products through PAYAGPURE's export infrastructure.
- Free A2 DNA testing for all cows owned by women farmers — enabling premium market access
- Women farmers receive a premium of Rs.5/litre above market rate for verified A2 milk
- Cooperative members receive free veterinary services, fodder planning support
- 10% of cooperative edition product profits returned to the cooperative corpus annually
- 2030 Vision: India's first women-owned A2 ghee cooperative exporting to 5 countries
Governance & Implementation
CSR Committee Structure
| Role | Person / Body | Responsibilities |
|---|---|---|
| CSR Chairperson | Tushar Tiwari (MD) | Overall CSR strategy, budget approval, annual reporting |
| CSR Advisor | Smt. Vandana Tiwari | Women's programme advisory, community trust, village liaison |
| CSR Coordinator | To be appointed (Year 2) | Day-to-day programme management, field visits, impact tracking |
| Women's Programme Lead | Senior woman employee | Skill training, SHG coordination, health camp logistics |
| External Auditor | CA / NGO partner (Year 3) | Annual CSR audit, impact verification, compliance report |
| Village Advisory Council | 5 elected village women | Ground-level feedback, needs assessment, community linkage |
Implementation Calendar — Year 1 (2025–26)
| Quarter | Months | CSR Activity | Programme |
|---|---|---|---|
| Q1 | Apr–Jun 2025 | Launch first Kaushal Devi skill training workshop (20 women) | Programme 1 |
| Q1 | Apr–Jun 2025 | Form first 2 Sakhi Mandal SHGs in Payagpur village | Programme 2 |
| Q2 | Jul–Sep 2025 | First Swasth Nari health camp + hygiene awareness drive | Programme 4 |
| Q2 | Jul–Sep 2025 | Launch Beti Padhao scholarship — identify 10 girl children | Programme 3 |
| Q3 | Oct–Dec 2025 | Second skill training batch (20 women) + first 3 micro-loans | Programme 1 & 5 |
| Q3 | Oct–Dec 2025 | Begin A2 cow identification for cooperative formation | Programme 6 |
| Q4 | Jan–Mar 2026 | Annual CSR Impact Report published. Scholarships awarded. | All Programmes |
| Q4 | Jan–Mar 2026 | Year 2 CSR plan and budget approved by CSR Committee | Governance |
2030 Vision — From One Village to a National Movement
UN Sustainable Development Goals — Alignment
| SDG | Goal | How PAYAGPURE Contributes |
|---|---|---|
| SDG 1 | No Poverty | Micro-enterprise loans + cooperative income lift women above poverty line |
| SDG 2 | Zero Hunger | Nutrition awareness + A2 ghee's health benefits + women farmer income stability |
| SDG 4 | Quality Education | Beti Padhao scholarships + school supply kits keep girl children in school |
| SDG 5 | Gender Equality | All 6 programmes directly address women's economic and social empowerment |
| SDG 8 | Decent Work | Skill training + micro-loans + cooperative create dignified, paid livelihoods |
| SDG 10 | Reduced Inequalities | Rural women access export markets through PAYAGPURE's Syncro Line network |
CSR Enquiries
Syncro Line Exim Pvt. Ltd. | PAYAGPURE Brand
Email: csr@payagpure.com
Website: www.payagpure.com/csr
Address: Village Payagpur, Uttar Pradesh, India | Incorporated 2025